This class was created by Brainscape user Alex Katz. Visit their profile to learn more about the creator.

Flashcard maker: Alex Katz

Decks in this class (9)

Why brands Matter?
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9  cards
Brand Equity
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30  cards
Brand Equity measures
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30  cards
How do you build a brand? -Brand Elements
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13  cards
How do you build a brand? Brand Elements II
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6  cards
How do you build a brand? Marketing Programs ProdPriPl
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8  cards
How do we build a brand? Marketing Programs, Promotion
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4  cards
How do you build a brand? Secondary Associations
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16  cards
Measuring a brand - Product and firm level
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14  cards

More about
Brand Management

  • Class purpose General learning

The creator of this class did not yet add a description for what is included in this class.

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