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Aanya KUMARI
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Decks in this class (14)
Chapter 9
What is communication in business 1,
What is effective communication 2,
Define internal communication wit...
20
cards
Marketing, competition and the customer (chapter 10)
What is marketing 1,
Who is a customer 2,
What are the key parts of the mar...
45
cards
Chapter 11(Market research)
What is market research 1,
Why is market research important ...,
Why is market research important ...
58
cards
The marketing mix: product(chapter 12)
What is the marketing mix 1,
What is the role of the product i...,
What are the 4 ps of the marketin...
33
cards
The marketing mix: price(chapter 13)
Q what is the role of pricing dec...,
What are pricing strategies and w...,
When might a business change its ...
49
cards
The marketing mix: place(chapter 14)
What is meant by place in the mar...,
Why are place decisions important...,
What example shows why place deci...
21
cards
The marketing mix: promotion(chapter 15)
Blank 1,
What is promotion 2,
What types of promotion are there...
60
cards
Technology and the marketing mix(chapter 16)
How does technology influence the...,
How does technology affect the pr...,
How does technology affect the pr...
19
cards
Marketing strategy(chapter 17)
What is a marketing strategy 1,
What factors influence the market...,
What is a marketing budget 3
45
cards
Production of goods and services(chapter 18)
What is meant by production in bu...,
What is value added in the produc...,
What are the four main things res...
80
cards
Costs, scale of production and break-even analysis(chapter 19)
What are business costs 1,
Why is it important for a manager...,
What are fixed costs 3
50
cards
Achieving quality production(chapter 20)
What does quality mean in business 1,
Why is quality important for all ...,
What happens if a business does n...
28
cards
Location decisions(chapter 21)
When is the location of a busines...,
Why might a business change its l...,
How does globalisation affect loc...
73
cards
Business finance: needs and sources(chapter 22)
What are the main responsibilitie...,
What kind of financial transactio...,
Q why does the finance department...
12
cards
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Business
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