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Business A level

This class was created by Brainscape user Charlie Brewer. Visit their profile to learn more about the creator.

By: Charlie Brewer
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Decks in this class (15)

The market
What is niche marketing 1,
What is mass marketing 2,
What are the key features of a ma...
9  cards
Marketing research
What is marketing research 1,
Primary data 2,
Secondary data 3
16  cards
Market segmentation and strategy
What is market segmentation 1,
What is targeting 2,
What is product differentiation 3
10  cards
Supply and Demand
What is demand 1,
What is supply 2
2  cards
Market equilibrium
What is market equilibrium 1,
What is market demand 2,
What is market supply 3
3  cards
Elasticity
What is elasticity 1,
What is price elasticity of demand 2,
How is ped calculated 3
12  cards
Marketing Mix and Strategy
What are the three elements if th...,
What is function product design m...,
What is economic manufacture prod...
13  cards
Branding and promotion
What is a brand 1,
What are the key benefits of effe...,
What is a product brand 3
19  cards
Pricing Strategies
List 3 influences on pricing 1,
What is price skimming 2,
What is penetration pricing 3
8  cards
Distribution
What is distribution 1,
What is a distribution channel 2,
What are the four main kinds of d...
17  cards
Approaches to staffing
What is staff as an asset soft hrm 1,
What is staff as a cost hard hrm 2,
What are the key features of trea...
10  cards
Economies of Scale 3.2.1
What are the main reasons for a b...,
What are economies of scale 2,
What is the formula for av cost p...
11  cards
Corporate culture (3.4.2)
What factors does culture consist...,
What is power culture 2,
What is role culture 3
5  cards
Theme 2 key terms
Extrapolation 1,
Cash flow forecast 2,
Correlation 3
34  cards
Theme 3
Ansoffs matrix 1,
Market penetration 2,
Product development 3
6  cards

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Business A level

  • Class purpose General learning

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