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Business A-level

This class was created by Brainscape user Leah Goldstein. Visit their profile to learn more about the creator.

By: Leah Goldstein
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Decks in this class (11)

1.1.1 The Market
What is a market,
What is the aim of marketing,
What is market research
40  cards
1.1.2 Market research/ Segmentation/ Product and Market orientation
Market research,
Product orientation,
What are the tools of product ori...
45  cards
1.1.3 Market Positioning
Market positioning,
Market mapping,
What 2 decisions to businesses ma...
23  cards
1.2.1 Demand
What is,
Effective demand,
What kind of relationship is betw...
17  cards
1.2.2 Supply
Supply,
What is the basic law of supply,
What does a rise in the market pr...
10  cards
1.3.1 Product or Service Design
What is the marketing mix,
Name the 4ps,
What do the 4ps achieve
15  cards
1.3.2 Branding and Promotion
Promotion,
Give different promotional strate...,
Advertising
45  cards
1.5.4 Forms of Business
Unincorporated business,
Incorporated business,
Unlimited liability
28  cards
2.1.3 Liability and Finance
What do potential entrepreneurs n...,
What happens if a business falls ...,
What is a downside of limited lia...
5  cards
2.2.2 Sales, Revenue and Costs
Sales volume,
Sales revenue,
Sales revenue equation
15  cards
2.2.3 Breakeven
Breakeven point,
Breakeven equation,
How does identifying breakeven po...
8  cards

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Business A-level

  • Class purpose General learning

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