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ICAS TC Business Acumen

This class was created by Brainscape user Mario Polycarpides. Visit their profile to learn more about the creator.

By: Mario Polycarpides
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Decks in this class (16)

Module 1 The Entrepreneur
Characteristics of a successful e...,
Skills of a successful entreprene...,
Benifits of becoming an entrepren...
8  cards
Module 2 Innovation
Sources of new ideas 1,
Methods of generating ideas 2,
Dimensions for innovation 3
22  cards
Module 3 Industry and Markets
Marketing mix factors 1,
Product services cyclical stages 2,
Barriers to entry 10 3
13  cards
Module 4 Operations and Distribution
Lean manufacturing 1,
7 forms of wate 2,
Market positioning 3
18  cards
Module 5 Business Models
Assessing profitability of a busi...,
Types of business models 2,
Scalable business model 3
14  cards
Module 6 Pricing
Cost plus pricing 1,
Psychology of pricing 2,
Three factors of the law of demand 3
26  cards
Module 7 Branding
Building a successful brand 1,
Brand persona target audience 2,
Benifits of a green brand 3
6  cards
Module 8 Promotion
Promotion mix 1,
Formulating a stratgey 2,
Advatages of advertising 3
11  cards
Module 9 Intellectual Property and the Law
Ip categorises 1,
Automatic protection 2,
Application required for protecti...
20  cards
Module 10 Aspects of Law
A rule is considered law when 1,
Two main branches of law 2,
Uk wide laws apply how 3
16  cards
Module 11 Entering into Contracts
Contract 1,
There are six elements of a valid...,
Offer plus acceptance 3
28  cards
Module 12 Employing People
Three types of workers 1,
Employee 2,
Worker 3
27  cards
Module 13 Strategy and Analysis
Creation of a mission statement 1,
Swot analysis 2,
Pestec analysis 3
5  cards
Module 14 Cash Management and Forecasts
Objectives of cash management 1,
Cash inflows 2,
Cash outflows 3
3  cards
Module 15 Business Plans
Primary stakeholders 1,
Secondary stakeholders 2,
Mendelow s matrix 3
3  cards
Module 16 Business Structure
Key characteristic of a sole trad...,
Advatages of a sole trader 2,
Disadvatages of a sole trader 3
43  cards

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ICAS TC Business Acumen

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