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International Bus

This class was created by Brainscape user erica cramer. Visit their profile to learn more about the creator.

By: erica cramer
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Decks in this class (11)

Course Intro
Why must firms look beyond their ...,
Name one negative consequence of ...,
What does the coffee supply chain...
25  cards
Business Model and Modes of Entry
What is a business model 1,
Why do firms expand international...,
Why are these differences importa...
31  cards
On Culture
What does hofstede s framework he...,
What is monochronic time orientat...,
What is high context communication 3
60  cards
Trade and Gvt Intervention
What are four reasons for the gro...,
Why might a firm choose to import 2,
What was the primary source of us...
55  cards
FDI: Foreign Direct Investment
What are some top countries with ...,
What is one drawback of cross bor...,
What is a greenfield investment 3
50  cards
Market Entry Strategies
What does ip stand for in licensi...,
What are the pros of a letter of ...,
What is a distributor agreement 3
59  cards
Foreign Currency and SPC
Why might a strong us dollar be p...,
Why might a weak us dollar benefi...,
What is one major driver of incre...
41  cards
Nutrition and the fastfood industry
What must wendy s consider when c...,
What city is highlighted as a cas...,
Why do fast food chains often use...
27  cards
International Marketing
What is kaizen and why is it impo...,
What does unilever s approach in ...,
Give examples of promotion commun...
30  cards
Strategy + CSR
What is the scp framework 1,
Name three modes of market entry 2,
What are some challenges in globa...
24  cards
Study guide
What is one of the key concepts f...,
What is one of the key concepts f...,
What is a trade balance 3
98  cards

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International Bus

  • Class purpose General learning

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