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Strategic Management

This class was created by Brainscape user Mathilde Bagur. Visit their profile to learn more about the creator.

By: Mathilde Bagur
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Decks in this class (7)

Chapter 1: About strategic management
Strategy,
Andrews 1965,
Definition of strategy
28  cards
Chapter 2: Corporate Objectives and Values
Corporate mission,
Corporate vision,
Strategic objectives
25  cards
Chapter 3: Environmental Analysis
The business environment,
When analysing environment distin...,
Challenging to analyse because en...
22  cards
Chapter 4: Internal Analysis
A firm s internal diagnosis,
A firm s indentity,
A firm s strategic profile
13  cards
Chapter 5: Competitive advantages and strategies
Concept of competitive advantage ...,
3 requirements to fulfil to get a...,
Concept of competitive advantage ...
29  cards
Chapter 6: The directions for strategic development
Defining the scope of the firm,
Scope according to abell model ac...,
Based on abell s model a firm def...
47  cards
Chapter 7: Methods of development
Internal versus external development,
External development,
Reasons for external development
26  cards

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Strategic Management

  • Class purpose General learning

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