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wset diploma d2 wine buisness

This class was created by Brainscape user Stephanie Robertson. Visit their profile to learn more about the creator.

By: Stephanie Robertson
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Decks in this class (11)

1. Factors Affecting Price - Supply & Demand
What are the four factors that af...,
What categories can the social fa...,
What are the reasons why wine con...
16  cards
11. Devising The Marketing Strategy
What are the 5 p s,
What is the definition of product,
What is the price
22  cards
10. Setting The Objectives Of The Marekting Strategy
Objectives should cover 4 key are...,
What are the three broad options ...,
What are some examples of aims of...
4  cards
9. Identifying The Target Market
What are the four sets of variabl...,
What is segmentation,
What do demographic variables inc...
11  cards
8. Identifying The Product/Brand to be Marketed
What is the products life cycle s...,
What is the aim of the introducti...,
What is the aim of the growth pha...
14  cards
6. Other Types Of Markets
What are the two most significant...,
What is a monopoly market,
Where are monopoly markets partic...
13  cards
7. Introduction To Marketing Wine
What is marketing,
What are the stages of creating a...,
What does swot stand for
13  cards
5. Reaching The End Consumer In A Free Market
Within a free market there are 2 ...,
What retail outlets can a produce...,
What 5 outlets can a producer cho...
24  cards
4. Different Options For Getting Wine To The Point Of Sale
What are the 5 options for gettin...,
What are the 4 main options for s...,
What are the 2 broad categories o...
17  cards
3. Types Of Business Engaged In The Production of Wine
What businesses are involved in t...,
What does an estate do,
What are the advantages and disad...
23  cards
2. Factors Affecting Price - Cost Of Supply Chain
What are the two categories for g...,
What costs are involved in vineya...,
What costs are involved in vineya...
13  cards

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wset diploma d2 wine buisness

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