What is a case study
It is a detailed, in depth analysis of an individual, small group or event (unusual event) with a look into abnormal behaviour
What are the strengths of case studies
Rich in detail and in-depth
Allows study of unique scenario
What are the weaknesses of case studies
Not representative
Researcher bias
Reliance in memory to conduct
What is a single blind procedure
Participants are not told the aim of the study (not told which condition they undergo either)
What is a double blind procedure
The participants nor the researcher are aware of what condition is what