What is capacity?
How much information can be held in a memory store.
Capacity of STM -
5 - 9 items
Capacity of LTM -
potentially unlimited
What is coding?
The format that information is stored in
What is acoustic coding?
stored as a sound
What is semantic coding?
Stored through its meaning
How is info mainly stored in STM?
acoustically
How is info mainly stored in LTM?
Semantically
Research into the coding of STM
A03
Research into the coding of LTM
A03
Miller’s research into capacity of STM -
Miller observed that many things come in seven eg 7 days of the week
WIth this observation in mind he found that people can correctly recall 7 +- 2 items.
Jacobs research into capacity of STM -
Jacobs developed a way to test digit span.
He would present participants with a list of 4 numbers.
If the ppt recalled the numbers in the correct order, then they were presented with a list of 5 numbers and so on. Most ppts correctly recalled 5 - 9 items on the digit span test.
Research into the duration of STM -
Ppts were given 3 letters to remember.
They were then asked to count backwards from a 3 digit number until they were told to stop.
They then had to recall their 3 letters.
The longer the ppts had to wait before recalling their letters the worse their recall was.
This shows the the duration of STM is very limited.
They concluded that the duration of LTM was approximately 18 seconds.
Research into the duration of LTM -
Ppts looked through their high school yearbook and completed 2 tasks.
1 - state whether they recognised the faced of the people in the photos.
2- freely recall the names of the people in the yearbook
On a whole, the ppts were able to successfully recognise the images of their classmates and freely recall their classmates names, even decades after they had graduated.
This shows that the duration of LTM is potentially unlimited.