Population
The whole set of items that are of interest
Census
Measures or observes every member of a population
Sample
A selection of observations taken from a subset of population and used to find out more information about the population as a whole
Advantages of a Census
Disadvantages of a Census
Advantages of Sample
3 types of Random Sampling:
What are Sampling units?
Individual units of a population that are named and numbered to form sampling frame
Disadvantages of Sample
What is Random Sampling?
What is Simple random sampling?
Where every sampling unit in the sampling frame has an equal chance of being selected
How to carry out Simple Random Sampling?
Advantages of Simple Random Sampling
Disadvantages of Simples Random Sampling
What is Systematic Sampling?
Where required elements are chosen at regular intervals in ordered list
How to carry out a Systematic sample?
Advantages of Systematic Sampling
Disadvantages of Systematic Sampling
What is Stratified Sampling?
How to carry out a Stratified Sample?
Advantages of Stratified Sampling
Disadvantages of Stratified Sampling
What are the two types of non random sampling:
What is Quota sampling?
Where a researcher selects a sample that reflects the characteristics of the whole population