data model
a way to model what database tables look like iin a way that makes sense to humans;
collections of objects and fields in an app
standard objects
objects included in salesforce e.g. account, contact, lead, opportunity
custom objects
objects that you created to store info that’s specific to your company
object relationship
special field type that connects two objects together
lookup relationship
links two objects together so you can look up one object from the related items –> one to one or one to many relationship
master detail relationship
more tighter than lookup, in this one object is the master and another is the detail; master controls certain behaviours of the detail object