Response
A single instance of behavior (the measurable unit of analysis in the science of behavior)
Behavior vs. Response
Behavior: Larger set/class of responses that share physical dimensions or functions
Response: a single instance of behavior
Response Class
Repertoire
Environment
A comple, dynamic universe of events that differs from instance to instance. All behavior occurs within an environmental context.
Stimuli
3 Types of Nervous Systems
PIE
Stimulus Class
3 + 2 Types of Stimulus Classes
FTF: For the Fun
FEATURE STIMLUS CLASS
ARBITRARY STIMLUS CLASS
Consequences
Automaticity of Reinforcement and Punishment
Automatic Reinforcement
Example of Negative Automatic Reinforcement
Putting lotion on your dry skin relieves the dryness. In the future, when you have dry skin, you will put lotion on to escape that dryness.
Example of Positive Automatic Reinforcement
You taste salty caramel brownies for the first time and now you bake them all the time at home.
Automatic Punishment
Example of Negative Automatic Punishment
You want to reduce cursing, so every time you curse, you have to put money in a jar. In the future, you are less likely to curse because you don’t want to lose money.
Example of Positive Automatic Reinforcement
You wear a rubber band around your wrist and smack yourself whenever you say a curse word
Reinforcement and Punishment–Type of Stimulus Change & Effect on Future Frequency of Behavior Table

Reinforcement
What reinforcement does
Possible Unwanted Effects of Reinforcement
Public Misconceptions About Reinforcement
Behavioral Contrast
Positive Reinforcement
(Type 1 Reinforcement; Sr+)