Unit 9 EXAM

Question 1

enforces campaign laws

Answer 1

FEC

Question 2

tax exempt organization created to influence voting without mentioning candidates

Answer 2

527 Group

Question 3

PAC-separate from officeholder’s campaign organization

Answer 3

leadership PAC’s

Question 4

political party’s stand on important issues and policy

Answer 4

platform

Question 5

political party’s stand on one issue

Answer 5

Plank

Question 6

attacking an opponent

Answer 6

negative campaigning

Question 7

brief segment of a speech or statement

Answer 7

sound bite

Question 8

states where support for each candidate is about equal

Answer 8

swing states

Question 9

standard speech

Answer 9

stump speech

Question 10

What are the 4 requirements for voting?

Answer 10

• citizen
• age 18
• resident
• registered to vote

Question 11

How do people usually vote?

Answer 11

• based on party ID
• image of candidate
• issues and their importance

Question 12

What are some reasons why someone wouldn’t vote?

Answer 12

• apathy/ignorance/lazy (bad weather, etc.)
• don’t feel like their vote counts
• happy with status quo
• don’t like any candidate
• don’t meet requirements

Question 13

doesn’t really say anything, “promising the moon”, vague statements
ex: I’m for peace and prosperity!

Answer 13

glittering generality

Question 14

join us, party slogans, party ads

ex: All concerned Americans: vote for Bob!

Answer 14

bandwagon

Question 15

using stats to only show one side of an issue, using stats to mislead
ex: there was a 40% decrease in crime when I was governor

Answer 15

cardstacking

Question 16

I’m just like you, dogs, babies, family picnics, playing to the crowd
ex: bob is a family man like you!

Answer 16

plainfolks

Question 17

famous person endorses the candidate

ex: Clinton says Gore is the right man for the job.

Answer 17

testimonial

Question 18

defame opponent, negative ads

ex: my unamerican opponent…

Answer 18

name-calling

Question 19

positive images, visual and auditory, powerful

ex: Candidate is shown with books and flag

Answer 19

transfer