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Introduction To Marketing

This class was created by Brainscape user Emiel Rossel-Cambier. Visit their profile to learn more about the creator.

By: Emiel Rossel-Cambier
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Decks in this class (3)

Chapter 1: What Is Marketing
Market offering,
Purpose of market offerings,
Marketing myopia
86  cards
Chapter 2: Marketing Environment
Marketing environment kotler,
Marketing environment consists of,
In what part of the swot analysis...
62  cards
Chapter 3: B2B Marketing
Business buyer behaviour,
Business buying process,
Derived demand
25  cards

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Introduction To Marketing

  • Class purpose General learning

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