This class was created by Brainscape user Priya Bagri. Visit their profile to learn more about the creator.

Decks in this class (16)

ch 1
Benefits of studying persuasion 1,
Negative associations with persua...,
Positive associations with persua...
14  cards
ch 2
Pure persuasion 1,
Borderline persuasion 2,
Pure persuasion is borderline per...
19  cards
ch 3
Characteristics of attitude 1,
Attitudes formed via central 2,
Attitude is acquired through 3
22  cards
ch 4
What is credibility 1,
Credibility is also referred to as 2,
Primary dimensions of credibility 3
8  cards
ch 5
Demographic variables age 1,
Demographic variables elderly 2,
Demographic variables genders ste...
16  cards
ch 7
Language is symbolic 1,
Denotative meaning connotative me...,
Richard weaver s 3 types of ultim...
12  cards
ch 8
Functions of nonverbal communicat...,
Kinesics 2,
Gestures 3
9  cards
Final ch 6
Norms 1,
Influence of norms 2,
Group size 3
22  cards
ch 9
Implicit communication benefits 1,
Implicit conclusions 2,
When are implicit conclsuions bes...
18  cards
ch 10
Examines the various strategies p...,
5 basic types of compliance gaini...,
5 types of power 3
6  cards
chapter 11
Giving someone a gift or favour b...,
Making a small initial request th...,
Making a large initial request th...
12  cards
ch 12
Deception 1,
Informational manipulation theory 2,
Model suggets thaat deception is ...
6  cards
ch 14
Picture superiority effect 1,
Images especially photgraphs have...,
Syntactic inderminacy 3
13  cards
ch 15
Colors have attitudinal associati...,
Color and behaviour 2,
Music and its influence 3
10  cards
ch 16
Argues that all language is sermo...,
Is persuasion unethical 2,
Characteristics of ethical influe...
13  cards
ch 13
Process that initiates guides and...,
Intrinsic motivation extrinsic mo...,
Emotional marketing 3
30  cards

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mktg 3150

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