This class was created by Brainscape user Priya Bagri. Visit their profile to learn more about the creator.
By:
Priya Bagri
- decks
- flashcards
- learners
Decks in this class (16)
ch 1
Benefits of studying persuasion 1,
Negative associations with persua...,
Positive associations with persua...
14
cards
ch 2
Pure persuasion 1,
Borderline persuasion 2,
Pure persuasion is borderline per...
19
cards
ch 3
Characteristics of attitude 1,
Attitudes formed via central 2,
Attitude is acquired through 3
22
cards
ch 4
What is credibility 1,
Credibility is also referred to as 2,
Primary dimensions of credibility 3
8
cards
ch 5
Demographic variables age 1,
Demographic variables elderly 2,
Demographic variables genders ste...
16
cards
ch 7
Language is symbolic 1,
Denotative meaning connotative me...,
Richard weaver s 3 types of ultim...
12
cards
ch 8
Functions of nonverbal communicat...,
Kinesics 2,
Gestures 3
9
cards
Final ch 6
Norms 1,
Influence of norms 2,
Group size 3
22
cards
ch 9
Implicit communication benefits 1,
Implicit conclusions 2,
When are implicit conclsuions bes...
18
cards
ch 10
Examines the various strategies p...,
5 basic types of compliance gaini...,
5 types of power 3
6
cards
chapter 11
Giving someone a gift or favour b...,
Making a small initial request th...,
Making a large initial request th...
12
cards
ch 12
Deception 1,
Informational manipulation theory 2,
Model suggets thaat deception is ...
6
cards
ch 14
Picture superiority effect 1,
Images especially photgraphs have...,
Syntactic inderminacy 3
13
cards
ch 15
Colors have attitudinal associati...,
Color and behaviour 2,
Music and its influence 3
10
cards
ch 16
Argues that all language is sermo...,
Is persuasion unethical 2,
Characteristics of ethical influe...
13
cards
ch 13
Process that initiates guides and...,
Intrinsic motivation extrinsic mo...,
Emotional marketing 3
30
cards
More about
mktg 3150
- Class purpose General learning
Learn faster with Brainscape on your web, iPhone, or Android device. Study Priya Bagri's mktg 3150 flashcards now!
How studying works.
Brainscape's adaptive web mobile flashcards system will drill you on your weaknesses, using a pattern guaranteed to help you learn more in less time.
Add your own flashcards.
Either request "Edit" access from the author, or make a copy of the class to edit as your own. And you can always create a totally new class of your own too!
What's Brainscape anyway?
Brainscape is a digital flashcards platform where you can find, create, share, and study any subject on the planet.
We use an adaptive study algorithm that is proven to help you learn faster and remember longer....
Looking for something else?
Mktg Management
- 21 decks
- 690 flashcards
- 3 learners
Decks:
Ch01 Mktg Realities, Ch02 Mktg Planning And Mgmt, Ch03 Analyzing Consumer Markets, And more!
MKTG 230/Marketing Concepts
- 5 decks
- 481 flashcards
- 477 learners
Decks:
Chapter 13, Chapter 14, Chapter 15, And more!
