Brainscape's Knowledge GenomeTM


Top Flashcards (Certified)
All Flashcards

MKTG Final

This class was created by Brainscape user stephbeff t.. Visit their profile to learn more about the creator.

By: stephbeff t.
Start Studying

Decks in this class (16)

Brand
Article argument 1,
Why do the old approaches to bran...,
What is brand intimacy 3
52  cards
Pricing
The only element of the marketing...,
Most flexible marketing mix eleme...,
Marketing mix element that is top...
21  cards
Product Life Cycle and Diffusion
See product lifetime diagram 1,
What is this example 2,
Decline stage 3
18  cards
Collaborators, Channel, and Place
What is this example 1,
What is a channel 2,
Channel functions 3 3
16  cards
Collaborators and Place Retail
The power of retailing 1,
What is this example 2,
Retail industry overview 3
21  cards
Promotion
Imc 1,
Imc process 2,
Imc communications mix 3
37  cards
Brand: Gaining and Defending Market Position
The constantly evolving nature of...,
Gaining market position often inv...,
The key drawbacks of being a pion...
8  cards
Brand: Managing Product Lines
Product line 1,
Purpose of product line management 2,
The key principle to product line...
17  cards
Pricing: Managing Price
Price is the only marketing tacti...,
What is the best price 2,
Complementary pricing 3
20  cards
Product Life Cycle: Managing Products and Services
Purpose of product and service ma...,
Product vs service 2,
2 factors to managing products an...
7  cards
Product Life Cycle: Managing New Products
Two basic types of demand forecas...,
Primary data comprises 2 methods 2,
Secondary data methods 3
21  cards
Collaborators: Managing Business Markets
Collaborators 1,
Collaborator value benefits and d...,
Collaborator power 3
9  cards
Collaborators: Managing Distribution
Managing distribution 1,
Distribution decisions should tak...,
Key decisions in designing and ma...
17  cards
Promotion: Managing Incentives
Incentives 1,
3 category of costs 2,
Managing incentives involves two ...
15  cards
Promotion: Managing Communication
Communication 1,
Managing communication involves 2...,
Managing communication involves 6...
37  cards
Customer Journey and CX
Cx customer experience 1,
What is this example 2,
How to improve customer experienc...
28  cards

More about
MKTG Final

  • Class purpose General learning

Learn faster with Brainscape on your web, iPhone, or Android device. Study stephbeff t.'s MKTG Final flashcards for their Lambert High School class now!

How studying works.

Brainscape's adaptive web mobile flashcards system will drill you on your weaknesses, using a pattern guaranteed to help you learn more in less time.

Learn more about spaced repetition

Add your own flashcards.

Either request "Edit" access from the author, or make a copy of the class to edit as your own. And you can always create a totally new class of your own too!

What's Brainscape anyway?

Brainscape is a digital flashcards platform where you can find, create, share, and study any subject on the planet.

We use an adaptive study algorithm that is proven to help you learn faster and remember longer....

Looking for something else?

Mktg Management
  • 21 decks
  • 690 flashcards
  • 3 learners
Decks: Ch01 Mktg Realities, Ch02 Mktg Planning And Mgmt, Ch03 Analyzing Consumer Markets, And more!
Finals
  • 47 decks
  • 9445 flashcards
  • 21 learners
Decks: Neuro, Gastro, Cardio, And more!
MKTG 3010
  • 32 decks
  • 607 flashcards
  • 4 learners
Decks: 1 8 Class, Chapter 1, Chapter 2, And more!
Find Flashcards
Make Flashcards
Brainscape helps you reach your goals faster, through stronger study habits.
© 2025 Bold Learning Solutions. Terms and Conditions