This class was created by Brainscape user Trang Bui. Visit their profile to learn more about the creator.

Flashcard maker: Trang Bui

Decks in this class (16)

1. Marketing: Creating Customer Value and Engagement
The creator of this deck did not yet add a description for what is included in this deck.
28  cards
2. Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships
The creator of this deck did not yet add a description for what is included in this deck.
30  cards
5. Consumer Markets and Buy Behavior
The creator of this deck did not yet add a description for what is included in this deck.
42  cards
7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers
The creator of this deck did not yet add a description for what is included in this deck.
40  cards
8. Products, Services, and Brands: Building Customer Value
The creator of this deck did not yet add a description for what is included in this deck.
54  cards
9. Developing New Products and Managing the Product Life Cycle
The creator of this deck did not yet add a description for what is included in this deck.
30  cards
10. Pricing: Understanding and Capturing Customer Value
The creator of this deck did not yet add a description for what is included in this deck.
19  cards
11. Pricing Strategies
The creator of this deck did not yet add a description for what is included in this deck.
36  cards
14. Engaging Customers and Communicating Customer Value: Integrated Marketing Communication Strategy
The creator of this deck did not yet add a description for what is included in this deck.
31  cards
15. Advertising and Public Relations
The creator of this deck did not yet add a description for what is included in this deck.
37  cards
16. Personal Selling and Sales Promotion
The creator of this deck did not yet add a description for what is included in this deck.
20  cards
17. Direct, Online, Social Media, and Online Marketing
The creator of this deck did not yet add a description for what is included in this deck.
24  cards
Practice Exams
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11  cards
C1 Exam
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97  cards
C2 Exam
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101  cards
C5 Exam
The creator of this deck did not yet add a description for what is included in this deck.
55  cards

More about
Principles of Marketing

  • Name Unspecified
  • Program type Unspecified
  • Course Unspecified
  • Instructor Unspecified
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The creator of this class did not yet add a description for what is included in this class.

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