What is face validity?
A basic form of validity in which a measure is scrutinised to determine whether it appears to measure what it is supposed to measure
Experts can be asked to check a measure or test
EG: A test for anxiety - might measure general anxiety or worry relating to a particular events
What is concurrent validity?
When the results obtained are close to or match those obtained on another recognised and well-established test
EG: A new intelligence test is given to a group of participants and their IQ scores are used in comparison
A Spearman’s Rho test would be used to see if there is consistency between the two sets of scores. A correlation co-efficient of +0.8 or more would indicate concurrent validity
What are some ways to improve validity of experiments?
How does using a control group improve validity of experiments?
You can see whether the change in the dependent variable were due to the effect of the independent variable
How does using standardised procedures improve validity of experiments?
Minimises investigator effects and participants reactivity
How does using single blind improve validity of experiments?
Participants do not know the aims of the study to reduce the risk of demand characteristics
How does using double blind improve validity of experiments?
A 3rd party conducts the experiment without knowing its purpose, reducing demand characteristics and investigator bias
How does using randomisation improve validity of experiments?
Allocating participants to groups without bias
How does using counterbalancing improve validity of experiments?
Control for order effects
What are some ways to improve validity of questionnaires?
How does using a lie scale improve validity of questionnaires?
Assesses consistency of the responder’s responses and whether social desirability bias has occured
* A lie scale includes questions designed to detect social desirability bias - when people give answers they think make them look good rather than telling the truth
How does using filler questions improve validity of questionnaires?
Used to hide the aim of the study
How does assuring anonymity improve validity of questionnaires?
Increases the chance that participants will give honest answers
How does avoiding ambiguity/ leading questions improve validity of questionnaires?
More chance that participants will understand the questions and answer honestly
What are some ways to improve validity of observations?
How does using covert observations improve validity of observations?
Avoids participant reactivity
How does using behaviour categories improve validity of observations?
Behaviour categories should be carefully designed to only include behaviours that are self evident and do not need subjective interpretation eg: happy vs laughing
What are some ways to improve validity of qualitative research?
How does ensuring depth of detail improve validity of qualitative research?
Can reflect a person’s reality
How does triangulation improve validity of qualitative research?
Different sources are used for evidence eg: interviews with family and friends, personal diaries, observations