This class was created by Brainscape user Chris Aitken. Visit their profile to learn more about the creator.
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Chris Aitken
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Decks in this class (16)
Overview Of Marketing Management
No deck description has yet been added by the author.
21
cards
Marketing Implications of Corporate and Business Strategies
No deck description has yet been added by the author.
30
cards
Understanding Marketing Opportunities
No deck description has yet been added by the author.
13
cards
Understanding Consumer Behaviour
No deck description has yet been added by the author.
34
cards
Understanding Business Markets and Buying Behaviour
No deck description has yet been added by the author.
20
cards
Measuring Market Opportunities: Forecasting and Market Knowledge
No deck description has yet been added by the author.
21
cards
Module 7: Targeting Attractive Marketing segment
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10
cards
Differentiation and Brand Positioning
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11
cards
Product Decisions
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14
cards
Pricing Decisions
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16
cards
Distribution Channel Decisions
No deck description has yet been added by the author.
23
cards
Integrated Promotion Decisions
No deck description has yet been added by the author.
13
cards
Digital Marketing Decisions
No deck description has yet been added by the author.
10
cards
Marketing Strategies for New Market Entries
No deck description has yet been added by the author.
9
cards
Strategies for Growth Markets
No deck description has yet been added by the author.
7
cards
Strategies for Mature and Declining Markets
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8
cards
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