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Emily Mcgarry
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Decks in this class (9)
customers
Why do market led businesses carr...,
What are the advantages of a mark...,
What are the disadvantages of a m...
13
cards
market research - field and desk
What are the two main types of ma...,
What is field research,
What are the advantages of field ...
22
cards
market research - sampling
What is random sampling,
What are the advantages of random...,
What are the disadvantages of ran...
6
cards
marketing mix - elements
What are the seven elements of th...,
People,
Process
4
cards
product
What are the four main stages of ...,
Development,
Introduction
14
cards
price
What are eight pricing strategies,
What are the features of penetrat...,
What are the features of promotio...
9
cards
place - channels of distrubution + direct selling
What are channels of distrubution,
What are the four different chann...,
What are the six factors that imp...
27
cards
place - retailers + wholesalers
What are the advantages of sellin...,
What are the disadvantages of sel...,
What are the five different types...
17
cards
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marketing
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