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  • NAPSR Pharmaceutical Sales Training Manual | 18th Edition
    NAPSR Pharmaceutical Sales Training Manual | 18th Edition

    NAPSR Pharmaceutical Sales Training Manual | 18th Edition

    By: Kristy Pearce
    Chapter 1 | So You Want a Career in Pharmaceutical Sales, Chapter 2 | A Day in the Life of a Pharmaceutical Rep, Chapter 3 | Strength for the U.S. Economy ...
    22
    Decks
    474
    Flashcards
    11
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  • Principles of Business
    Principles of Business

    Principles of Business

    By: iinx minx
    E-commerce, Instruments of Exchange, Forms of Business and Stakeholders ...
    21
    Decks
    140
    Flashcards
    2
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  • MIS 311
    MIS 311

    MIS 311

    By: Clinton Richardson
    Lecture 13 - IT Infrastructure: Large (Enterprise) Applications, ERP, Metrics, Lecture 14 - Software Development Life Cycle (SDLC), Lecture 15 - Project Management Planning & the Critical Path Method ...
    12
    Decks
    184
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    4
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  • Marketing Communication
    Marketing Communication

    Marketing Communication

    By: Defne Göral
    Lecture 1 : COMMUNICATION SPECIFITIES, Lecture 2: INTEGRATED MARKETING COMMUNICATION, Lecture 3: BRANDING ...
    5
    Decks
    119
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    1
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  • Marketing strategy & practice
    Marketing strategy & practice

    Marketing strategy & practice

    By: E D
    chapter 1 - marketing strategy first principle approach, chapter 2 - marketing principle #1: all customers differ -> managing customer heterogeneity, article 1: rediscovering market segmentation ...
    19
    Decks
    121
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    3
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  • Marketing management
    Marketing management

    Marketing management

    By: Mads Duve
    Creating customer value and engagement, Marketing strategy, Buying behavior on B2C markets ...
    14
    Decks
    172
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    1
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  • Strategisches Markenmanagement
    Strategisches Markenmanagement

    Strategisches Markenmanagement

    By: Alissia Weishaeupl
    1. Wichtige Konstrukte des Brand Managements, 2. The 7 Approaches
    2
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    40
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    2
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  • Marketing
    Marketing

    Marketing

    By: Lidy Yang
    Chapter 2 - Digital Marketing, Chapter 5 - Consumer Behaviour, Chapter 6 - Segmentation, Targeting And Positioning ...
    10
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    136
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    4
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  • Dt IB HL
    Dt IB HL

    Dt IB HL

    By: Catalina Svetlana ALIAGA ROMANELLO
    Topic 7.1: UCD, TOpic 7.2: Usability, Topic 7.3 and 7.4: Strategies for User research and UCD ...
    16
    Decks
    158
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    8
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  • Business - Theme 1
    Business - Theme 1

    Business - Theme 1

    By: Ava Emptage
    Managing People, Meeting Customer Needs - 1.1, Markets - 1.2 ...
    4
    Decks
    66
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    1
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  • Theories of Marketing
    Theories of Marketing

    Theories of Marketing

    By: Puk slewe
    1.1 Knowledge clip Customer experience management, 1.2 kc: network paradigm, 1.3 lecture 1 ...
    40
    Decks
    516
    Flashcards
    2
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  • 1-HBS-strategy/marketing
    1-HBS-strategy/marketing

    1-HBS-strategy/marketing

    By: a m
    1-what is strategy, 2-the 5 competitive forces that shape strategy, 3-reinveting your business model ...
    20
    Decks
    108
    Flashcards
    1
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  • Eloqua Implementation Cert
    Eloqua Implementation Cert

    Eloqua Implementation Cert

    By: Peggy Sehorn
    Implementation Overview, Eloqua Fundamentals, Data Model ...
    12
    Decks
    46
    Flashcards
    2
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  • Marketing Management (Year 1)
    Marketing Management (Year 1)

    Marketing Management (Year 1)

    By: Makeda Westnutt
    Week 1 :Introduction to Marketing management, Week 2: Understanding customer needs, Week 3: Understanding which customers to serve ...
    6
    Decks
    181
    Flashcards
    1
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  • MKTG Exam #1
    MKTG Exam #1

    MKTG Exam #1

    By: Cooper Anderson
    CH 1 -- Art & Science of Satisfying Customers, CH 2 -- Strategic Panning in Contemporary Marketing, CH 3 -- Marketing Environment, Ethics and Social Responsibility ...
    7
    Decks
    191
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    2
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  • Innovations- und Kundenmanagement
    Innovations- und Kundenmanagement

    Innovations- und Kundenmanagement

    By: samira r
    Innovation, Internationales Brand Management, Grundlagen CRM ...
    5
    Decks
    92
    Flashcards
    1
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  • Internationales Markenmanagement
    Internationales Markenmanagement

    Internationales Markenmanagement

    By: Marc Pastuovic
    Brands & Brand Management, Wert der Marke aus Sicht des Kunden (Customer-Based Brand Equity), Corporate, Product, Service or Retail Branding ...
    11
    Decks
    52
    Flashcards
    2
    Learners
  • BUSINESS THEME 1
    BUSINESS THEME 1

    BUSINESS THEME 1

    By: Liv Lonsdale
    1.1.1 THE MARKET, 1.1.2 MARKET RESEARCH, 1.1.3 MARKET POSITIONING ...
    25
    Decks
    218
    Flashcards
    3
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  • Business Power Points
    Business Power Points

    Business Power Points

    By: Yesenia Phillips
    Chapter 16 Addressing legal issues and managing risk, Chapter 17 Operating for Success, Chapter 18 Location, Facilities and Layout ...
    6
    Decks
    110
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    2
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  • business paper 1
    business paper 1

    business paper 1

    By: Madeline Rose
    meeting customers needs, globalisation, MNCS ...
    54
    Decks
    773
    Flashcards
    1
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  • (Mine) Business.
    (Mine) Business.

    (Mine) Business.

    By: Annabel Molloy
    3.1.1 Understanding the Nature and Purpose of a Business., 3.1.2 Understanding different business forms., 3.1.3 Understanding that businesses operate within an external environment. ...
    71
    Decks
    1,239
    Flashcards
    9
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  • Economic topic
    Economic topic

    Economic topic

    By: Nguyễn Linh
    Product & Brand Management, HBR - Strategy Planning and Execution, HBR - Budgeting ...
    5
    Decks
    222
    Flashcards
    1
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  • MART112
    MART112

    MART112

    By: Kenya Jordaan
    L2 Creative Marketing and Storytelling, L3 & 4 Marketing Environment, L5 Consumer Behaviour ...
    20
    Decks
    171
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: Rachael Sleath
    Distribution Channels, Relationship Marketing, Service And Not For Profit Marketing ...
    16
    Decks
    224
    Flashcards
    1
    Learner
  • Return on Marketing
    Return on Marketing

    Return on Marketing

    By: Sina Mietz
    01 - Introduction, 02 - Shareholder Value Analysis, 03 - Marketing and Financial Account Metrics ...
    8
    Decks
    108
    Flashcards
    2
    Learners
  • SN Fundamentals
    SN Fundamentals

    SN Fundamentals

    By: Cheng Peng
    Chapter 2 - SN Platform Overview, Chapter 3 - Now Platform UI Overview, Chapter 4 - Branding Overview ...
    12
    Decks
    127
    Flashcards
    2
    Learners
  • Events Management
    Events Management

    Events Management

    By: Alice Buckland
    Event sponsorship, Brand Image transfer, Hillsborough ...
    7
    Decks
    131
    Flashcards
    1
    Learner
  • Marketing Management [TEIM33]
    Marketing Management [TEIM33]

    Marketing Management [TEIM33]

    By: Ben Wi
    L2: B2B Marketing, L1: Introduction to Marketing Management, L3: Service marketing ...
    10
    Decks
    123
    Flashcards
    2
    Learners
  • Marketing Exam
    Marketing Exam

    Marketing Exam

    By: Jamilyn Moreau
    Chapter 10 | Developing Products & Services, Chapter 11 |Managing Successful Products & Brands, Chapter 13 | Building the Price Foundation ...
    9
    Decks
    114
    Flashcards
    1
    Learner
  • Quality Service Management
    Quality Service Management

    Quality Service Management

    By: Shevonnae Reid
    Ch 1: Understanding QSM principles, Ch 2: The Physical Experience, People: a Key differentiator ...
    10
    Decks
    80
    Flashcards
    1
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