Marketing:  Creating Customer Value And Engagement Flashcards & Quizzes | Brainscape

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Principles of Marketing

Principles of Marketing

By: Trang Bui

1. Marketing: Creating Customer Value and Engagement, 2. Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships, 5. Consumer Markets and Buy Behavior

16

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655

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70

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Hospitality Marketing

Hospitality Marketing

By: Ngan Tran

Lesson 2, Chapter 1: Marketing: Creating Customer Value and Engagement, Chapter 2. Company and Marketing Strategy

14

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439

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178

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MGMT 220: Marketing

MGMT 220: Marketing

By: Kale Blakely

Chapter 1: Marketing: Creating Customer Value and Engagement, Chapter 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships, Chapter 4: Managing Marketing Information to Gain Customer Insights

10

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581

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5

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COMM223

COMM223

By: L G

Chapter1: Creating Customer Value And Engagement, Chapter2: Company And Marketing Strategy: Partnering To Build Customer Engagement, Value, And Relationships, Chapter3: Analyzing The Marketing Environment

12

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289

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2

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Principles of Marketing

Principles of Marketing

By: Wei Kai Khoo

1. Creating & Capturing Customer Value, 2. Partnering to build customer engagement, value and relationships, 3. Consumer behaviour & consumer culture

12

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346

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1

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Principles of Marketing

Principles of Marketing

By: Isaiah Waterhouse

Chapter 1. Creating Customer Value and Engagement, Chapter 2. Company and Marketing Strategy, Chapter 8. Products, Services, and Brands

16

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289

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3

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Marketing

Marketing

By: Linnea Silfvenius

Brands, products, and services, Analysing the marketing environment, Pricing

12

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89

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1

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Marketing

Marketing

By: Yassin Chellak

Marketing Chapter 1: Creating Customer Value and Engagement, Marketing CHAPTER 2 Company and Marketing Strategy, Marketing Chapter3:Analyzing the Marketing Environment

14

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227

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1

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Principles Of Marketing V.18

Principles Of Marketing V.18

By: Karl Graham

Chapter 1: Marketing, Ceating Customer Value & Engagement, Chapter 2: Company And Marketing Strategy, Chapter 3: Analyzing the Marketing Environment

9

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61

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1

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Marketing strategy & practice

Marketing strategy & practice

By: E D

chapter 1 - marketing strategy first principle approach, chapter 2 - marketing principle #1: all customers differ -> managing customer heterogeneity, article 1: rediscovering market segmentation

19

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121

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2

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Marketing Principles

Marketing Principles

By: Sophie Henderson

Chapter 1: Creating and Capturing Customer Value, Chapter 2: Company and Marketing Strategy - Partnering to Build Customer Engagement, Value and Relationships, Chapter 3: The Marketplace and Customers - Analysing the Environment

14

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57

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2

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