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Marketing Communication
Marketing Communication
By: Samuel Usher
Lecture 1: Introduction to Marketing Communication, Lecture 2: Explaining how MC Influences Consumers, Lecture 3: MC elements: Source, Message, Channel, Audience ...5Decks450Flashcards3Learners -
Communication Marketing
Communication Marketing
By: Majorie Vermeersch
Cours 1, class 2, cours 3 ...8Decks160Flashcards1Learner -
Marketing communications
Marketing communications
By: Catherine Laberge
Lecture 2 - brand image, Lecture 3 - Buyers Behaviors, Lecture 4 - Understanding the target audience ...8Decks147Flashcards3Learners -
Marketing Communication Strategy
Marketing Communication Strategy
By: Emiel Rossel-Cambier
Chapter 1: STP, Chapter 2: Objectives, Chapter 3: Creative Process ...5Decks188Flashcards2Learners -
MKC1 - Fundamentals of Marketing and Business Communication
MKC1 - Fundamentals of Marketing and Business Communication
By: Keiichi Uegaki
Chapter 2 ("Strategic Planning"), Chapter 2 ("Strategic Planning") quiz, Chapter 1 ("What is Marketing") ...12Decks185Flashcards125Learners -
Marketing communication
Marketing communication
By: Tobias Hagenklint
Marketing communication Essay1Decks23Flashcards4Learners -
Integrated Marketing Communications
Integrated Marketing Communications
By: ANI HITOVA
Topic 1, Topic 2, Topic 33Decks142Flashcards2Learners -
Marketing Communications
Marketing Communications
By: Arnold Römer
Chapter_011Decks88Flashcards1Learner -
Marketing Communications
Marketing Communications
By: Akeem Unknown
Lesson 1, Lesson 2, Lesson 3:1 ...11Decks94Flashcards1Learner -
Communication marketing
Communication marketing
By: Maxim Collin
Introduction, Class 2 - Branding, Class 3 - The Consumer I ...11Decks304Flashcards1Learner -
Integrated Marketing Communications
Integrated Marketing Communications
By: Lauren Sheets
Sales Promotion, Direct Marketing, Public Relations ...5Decks66Flashcards21Learners -
Communication Marketing
Communication Marketing
By: Mey Reinke
Intro, Chapitre 1, Chapitre 2 : La stratégie publicitaire ...5Decks365Flashcards4Learners -
Marketing Communication
Marketing Communication
By: Rosalie Schrage
Chapter 4 Belch & Belch, Chapter 5 Belch & Belch2Decks74Flashcards2Learners -
Integrated Marketing Communications
Integrated Marketing Communications
By: Jeanette Rooze
Marketing Integration: Information Processing, Marketing Integration: CR Cognitive Processing/Message Development, Marketing Integration: PR Processing/Message development ...6Decks123Flashcards6Learners -
Integrated Marketing Communications
Integrated Marketing Communications
By: Lucy Bullock
Exam #1, Exam #22Decks231Flashcards1Learner -
Strategic Marketing Communication
Strategic Marketing Communication
By: Eréndira Ramírez
Chapter 1, Chapter 2, Chapter 3 ...6Decks113Flashcards1Learner -
Marketing Communications
Marketing Communications
By: a a
Chapter 1, Chapter 2, Chapter 3 ...6Decks132Flashcards3Learners -
Integrated Marketing Communication MKTG5501
Integrated Marketing Communication MKTG5501
By: Georgia Forrest
Topic 4: Consumer Empowerment & Behaviour, Topic 3: Integration *, Topic 8: Media Strategy ...10Decks136Flashcards4Learners -
Marketing Communication & the Consumer
Marketing Communication & the Consumer
By: Esmee Berendrecht
Lecture 1: Explicit attitudes, Lecture 2: Implicit attitudes, Lecture 3: Persuasion vs brand salience ...9Decks100Flashcards2Learners -
MARKETING COMMUNICATION
MARKETING COMMUNICATION
By: Gabija Janusauskaite
chapter 1, chapter 2, chapter 3 ...6Decks127Flashcards1Learner -
Integrated Marketing Communications (IMC)
Integrated Marketing Communications (IMC)
By: Sofia Vilares
1. IMC Overview & Marketing Objectives, 2. Target Audience Selection, 3. Positioning ...5Decks63Flashcards1Learner -
Marketing Communication
Marketing Communication
By: A B
Lecture 1, Lecture 2, Lecture 3 ...4Decks137Flashcards3Learners -
Marketing communications
Marketing communications
By: Ian granopl
H1, H2, H3 ...5Decks82Flashcards1Learner -
Strategic Marketing Communications
Strategic Marketing Communications
By: Lucy Wilson
Theme 1 - Communicating with specific target audiences, Theme 2 - Objectives and Product Type considerations, Theme 3 - Communications theory ...5Decks207Flashcards3Learners -
MKG5423 - Gestion de la communication marketing intégrée
MKG5423 - Gestion de la communication marketing intégrée
By: Nicholas Marcotte
Séance #2 - Les agences de publicité et l'éthique, Séance #3 - Le data, le briefing et l'analyse de la situation, Séance #4 - Segmentation, traitement de l'information, la marque ...9Decks113Flashcards1Learner -
Fundamentals of Marketing & Business Communication
Fundamentals of Marketing & Business Communication
By: Nichole Carver
Chapter 2: Strategic Planning, Chapter 1: What is Marketing?, Chapter 3: Consumer behavior ...5Decks140Flashcards9Learners -
Marketing Communication
Marketing Communication
By: Jennifer Schuster
C - Method Lecture 1 - Content Analysis, A - neu, B - neu ...9Decks211Flashcards1Learner -
communication marketing
communication marketing
By: laurence roy-michel
final1Decks94Flashcards1Learner -
Integrated Marketing Communications
Integrated Marketing Communications
By: Jenny Carey
What is Integrated Marketing?, Brand Positioning and Brand Identity, Target Audience ...6Decks157Flashcards2Learners -
Marketing Communications
Marketing Communications
By: Laura Toy
Public Relations, Direct Marketing, Sales Promotion ...6Decks79Flashcards3Learners